Our Concepts

What are the BiCE Restaurant concepts?

We pride ourselves on our family history of creating authentic Italian restaurant experiences all over the world. We have perfected four main restaurant concepts and have repeated these successful models throughout the Americas, Europe, the Middle East and Asia. Learn more about each distinct concept in the sections below.

BiCE Ristorante

“Italian Fine Dining Experience”

BiCE Ristorante offers fine Italian dining in a full-service restaurant featuring eye-catching décor, upper-end materials and a very special, authentic Italian atmosphere.
Patrons enjoy an unrivaled experience delivered by a talented and professional staff that focuses on excellence and elegance. Guests have an opportunity to relish in a worldly tribute to food, wine and superior customer service.
From the top quality produce treated delicately and with respect to the portions prepared with extreme attention to detail, BiCE Ristorante combines food and art together with quality, presentation, nutrition and freshness inspired by our fine dining establishments around the world.

BiCE Mare

“Fine Dining Italian Seafood Experience”

Described as the “seafood sister “of BiCE Ristorante, BiCE Mare features crisp white table cloths with perfectly set tableware set against emotive, black and white photographs of yachts under sail. BiCE Mare draws from the look and feel, as well as the operating and culinary capabilities, of BiCE Ristorante but with a seafood focus and flair.

Designed to broaden the market appeal of the BiCE Group, BiCE Mare continues our brand’s focus on impeccable quality and service while attracting both local customers and global patrons seeking full-service Italian seafood cuisine created and served without compromise.

BiCE Italian Kitchen

“Fine Casual Italian Dining”

Sapori di BiCE is an upmarket and innovative casual dining concept introduced by the award-winning BiCE Group, offering a quality-driven all-day dining experience.
Offering a wide variety of food—from breakfast, brunch and lunch to afternoon tea and dinner—and featuring a seamless marriage of Italian tradition, hospitality and comfort presented in a modern way, Sapori di BiCE leaves guests immersed in a pleasurable and unforgettable dining experience.

The concept’s spirit originates from BiCE early years in Milan under the helm of its founder Beatrice Ruggeri—known to her friends as “Bice.” She earned a well-deserved reputation for her passion for cooking and for serving up warm hospitality all under one roof as she prepared her hearty, delicious dishes for those closest to her. Her remarkable passion and impressive vision resonates today in the launch of Sapori di BiCE as it offers a dining experience meant to be enjoyed and shared among family and friends, where the best memories are made.

BiCE Cucina

“High End Casual”

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Courtney StubbertBiCE Concepts